Management Tips

Management Tips 

Harvard Business Review

Career Guidance 

Invest in self development, knowledge, network people friends relationships kids & future 

Complete SEO Checklist

Complete SEO Checklist

Start Working on Technical #seo

1.   Find and Fix Broken Images

2.   Find and Fix Broken Links

3.   Find and Fix Duplicate H1 Heading

4.   Find and Fix CSS Error

5.   Find and Fix JavaScript Error

6.   Find and Fix HTML Error

7.   Find and Fix Theme UI/UX

8.   Find and Fix Mobile Friendly Error

9.   Use Schema

10. Set Sitemap

11. Set Robots.txt

12. Set Analytics

13. Set Google Search Console

14. Set Canonical Tag

15. Index Issue

16. Find and Fix 404 Pages

17. Set Redirect Pages

18. Set Metadata Box

19. Set Site Menu

20. Set Site Structure

21. Set Permalinks

22. Find and Fix Orphan Pages

23. Find and Fix thin Content Pages

24. Speed Up Your Website

25. Use Twitter Card

26. Use OG Tag

27. Images ALT tags

Onpage SEO

-     Use Keywords In The Right Places

-     Keep Users On Your Site Longer

-     Find “Suggest” Keywords

-     Delete Zombie Pages

-     Do An Industry Study

-     Add Related Keywords to Your Content

-     Add Text to Infographics, Podcasts, and Videos

-     Update Old Pages

-     Keep Users On Your Site Longer

-     Create Content Around Shoulder Niches

-     Rank In The Featured Snippets

-     Improve Your Organic CTR

-     Focus on Onpage Content

-     Find Long Till Keywords

-     Use LSI Keywords

-     Create Branded Keywords

-     Writing Clickable Post Title

-     Writing Readable Meta Title

-     Writing compelling Meta descriptions

-     Use Internal Link and External Link

-     Find Rank Pages for Internal link

-     Add “What is X” Definitions to Blog Content

-     Use FAQs at the end of Content

-     Create a Strategy That Supports Your Business Goals

-     Competitor analysis

-     Write Content for Home Page, Category Pages, Sub Category Pages, City Pages, Sub City pages, Areas Pages

-     If you needed then Write Products Details Descriptions

Off-page SEO

-     Get Backlinks From Your Visual Assets

-     Find More Outreach Websites

-     Getting Content backlinks and inbound links

-     Use Sponsor Guest Post

-     Social Bookmarking

-     Business Profile Links

-     Blog Comments

-     Question and Ans Websites

-     Web 2.o

-     Niche Editing

-     Create Social Media Profiles

-     Update Social Platform

-     Slide Share

-     Infographic

-     Press Release

Local SEO

-     Local SEO

-     Verify Google My Business

-     Optimize Google My Business

- Up-to-date Google My Business

-     Post content on Google my Business

-     Post Products on Google Business

-     Post on Business Directory

-     Post Images

-     Update Events

-     Update Offers

-     Update Videos

Social Media Tools

 These Tools will help you to increase efficiency of your work

1. Scheduling

• Socialbee
• Sprout Social
• Agorapulse
• Hootsuit
• Iconsquare
• Loomly

2. Copywriting 

• Copy.ai
• Answer the public
• Hemingway
• CoSchedule
• Rhymezone
• Quillbot 

3. E-mail Marketing

• Sendgrid
• Briskine
• Wisetamp
• Mailchimp
• Mail Tester
• Sendinblue

 4. Designing

•  Vistacreate
• Sketch
• Pixlr
• Designblod
• Desygner
• Canva

5. SEO

• Peek
• Ahrefs
• SEOquake
• KWFinder
• Copyscape
• Semrush

6. MockUps

• Mockitt
• Marvel
• Figma
• Pixeden
• Sketch
• Mockupbird

7. Analytics

• Social Champ
• Analisa.io
• Ninjalytics
• Social Pilot
• Keyhole
• Sproutsocial

 My Marketing Strategy Plan | Facebook Audience Targeting

Facebook ads are solely based upon interest targeting. Users are segmented on the basis of what they like , what are their demographics and how they behave on Facebook. So while making any Facebook ad to generate good leads for your business, you must have a buyers persona which contains the interest, demographics and behaviors of your targeted audience.

There are many categories on the basis of which we can target users on Facebook for our ads. So here is the list of interest, demographics and behaviors which you can target and my marketing strategy plan for Facebook audience targeting:

 

Interest 

• Business and industry
• Entertainment
• Family and relationships
• Fitness and wellness
• Food and drink
• Hobbies and activities
• Shopping and fashion
• Sports and outdoors
• Technology

 

Demographics

• Age
• Gender
• Education
• Job
• Title

 

Behaviors

• Family & Relationships.
• Technology.
• Food & Drink.
• Business & Industry.
• Hobbies & Activities.
• Shopping & Fashion.
• Fitness & Wellness.

You can make more detailed targeting if you have your customer data for analysis and a close to perfect buyer persona for your prospective customers.

What is the need to do MBA.

Currently I am doing MBA and till i have understood is that you can gain tremendous knowledge by doing MBA if the college is good means good and experienced teaching staff.

You can relate MBA with any feild and make use of it according to your requirement.

It can be done with different specialization like
Marketing
Human Resource
Finance etc

Also see: Solar Energy Page